“What we’re doing is offering that full range so Canadian investors, depending on where they bank or who advises them from a financial perspective, can access everything from our daily liquid, real estate or infrastructure strategies, as an example, all the way through to a private global transition fund. In the middle, there are various offerings in real estate, infrastructure, private credit, multi-sector credit, as well.”
Levi noted that BOWS is focusing more heavily on the Canadian market right now, not only because of its history, but because the brand is so resonant in the Canadian market. That’s happening just as more global asset managers are coming to the Canadian market in earnest, bringing their full suite to augment the Canadian offerings that were already here, and the banks are also ramping up their interest and search for partnerships.
“It’s certainly an opportunity for us,” said Levi. “But, the second thing is the dynamic is changing really quickly in the Canadian market, and it’s changing in a way that we have the capabilities that can benefit Canadian investors. We think the combination of our brand, our capabilities, and the evolution in the market make it a perfect time for us to bet heavily on the Canadian market, and that’s exactly what we’re doing.
“We’re really setting out to be partners with advisors in Canada. Whether that’s through education or whether that’s through service we believe that we’re going to be successful by partnering.”
